Bringing business and visibility to creative professionals

Hello, I’m John Facey - an experienced and creative marketing strategist with a demonstrated history of success in writing, editing, video creation, and multimedia design, working directly with businesses in a wide range of industries. Skilled in building, maintaining, and improving websites, as well as optimizing user experience across various platforms, I believe in the power of human creativity, critical thinking, and innovation over reliance on generative AI.

I have a Bachelor of Arts (B.A.) in English Language and Literature with a Creative Writing Minor from New York University. I am also certified in horticulture by the Brooklyn Botanic Garden, and I am the creator of NY Growers, where I produce educational and entertaining videos about local ecology, culture, and history.

Career

Creative Director - NY Growers (Entertainment Series)

New York, NY - August 2023 to Present

I am the creator behind NY Growers - a popular video series designed to educate, entertain, empower, and engage viewers on issues relating to local ecology, culture, and history in New York and beyond.

Independent Brand Strategist and Web Developer - Self-Employed

Queens, NY - January 2020 to Present

I offer results-driven consultations and full-service project implementation for various local businesses and creative professionals, with a focus on UX/UI web design, social media, and creative multimedia marketing solutions.

Administrative Assistant - The Chief-Leader (Newspaper)

New York, NY - October 2019 to January 2020

As a part-time administrative assistant, I processed incoming orders and helped manage email marketing and social media for a NYC union newspaper established in 1897.

Marketing / Web Design Consultant - Life O' The Party (Party Planning and Supply)

Hackensack, NJ - April 2017 to September 2019

As a web design consultant, I created a searchable index with over one thousand photos of my client's products and services.

I designed and implemented a customized content marketing action plan, significantly increasing engagement and leads through social media and blogging.

Marketing Coordinator / IT Admin - Erik Bruce Fabrik (Design Studio)

Brooklyn, NY - August 2016 to July 2017

I redesigned the company website, yielding substantial growth in engagement, leads, and business.

Working with the lead designer and creative directors, I helped develop a comprehensive brand strategy including design, social media, and outreach.

I managed leads and processed client inquiries to determine pricing for high-value textile design projects.

Marketing, UX, and SEO Consultant - Red7 Agency (Digital Marketing)

New York, NY - March 2016 to October 2016

As a remote consultant, I led marketing, UX, and SEO implementations to increase traffic and exposure for a variety of clients - including international nonprofits for wildlife conservation, as well as local businesses throughout the United States.

Being a full-time freelance role, this job gave me the experience of communicating with my partners and clients across different time zones on a self-defined schedule, which helped foster valuable time management and communication skills.

SEO / Content Marketing Strategist - Thryv (formerly LocalVox - Digital Marketing)

New York, NY - July 2014 to February 2016

As an SEO strategist, I developed a comprehensive strategy for implementation and reporting, generating an increase in traffic and engagement for a wide range of business clients.

With each of my clients, I had daily phone conferences, email correspondence and a regular schedule of preparing, editing and delivering written and graphical content.

In addition to my role as a strategist, I also coached salespeople to help close new deals and retain existing clients.

Contributing Writer / Editor - Amdiscs (Music Label / Blog)

New York, NY - April 2014 to October 2014

I drafted and published popular articles using Wordpress, edited content for clarity and SEO, and covered new releases for independent artists.

Editorial Assistant - Custom Shaving (Men's Grooming Company)

New York, NY - March 2013 to April 2013

During college, I was the copy editor and social media manager for an independent men’s grooming company in Manhattan.

Cashier - Stop and Shop (Supermarket)

Old Saybrook, CT - September 2009 to August 2011

I worked as a front end clerk over the course of three years. I have experience handling cash, assisting hundreds of customers every week, working closing hours as well as holidays.

My role also involved general store maintenance, organization of shelves and occasional manual labor.

Education

B.A. in English with Creative Writing Minor - New York University

New York, NY - 2014

Certificate in Horticulture - Brooklyn Botanic Garden

Brooklyn, NY - 2023

Volunteer

Events Director - Students For Sensible Drug Policy

New York, NY - September 2012 to December 2013

As a volunteer with this international student group, I arranged and participated in numerous open forums on the topic of substance abuse, safety, and policy. I also helped draft and submit NYU’s original Good Samaritans Statement.